Recent Work
We craft meaning in every detail.
While others design brands or build products, we design the meaning between them, where brand defines what matters and product makes it felt. We examine what exists, imagine what’s next, and craft every detail, transforming identity into experience.
For brands ready to unify their identity and how it’s experienced. A comprehensive initiative that aligns brand, messaging, and experience across all touchpoints, including digital, physical, and product interactions, so strategy and execution work together seamlessly.
For companies facing pivotal decisions and seeking clarity quickly. A focused, senior-led engagement that uncovers opportunities, clarifies positioning, and provides actionable insights to guide how your brand is experienced.
For organizations looking to evolve their identity with clarity and impact. We help clarify what your brand stands for and how it is expressed, creating a refreshed visual and verbal identity that strengthens growth and the way your brand is experienced.
For teams that need senior product and experience design leadership. Embedded expertise guides product design and digital experience, ensuring your brand is realized thoughtfully while maintaining cohesion with broader brand strategy.
Petal is truly the best. One of those rare design studios that deeply understands the intersection of brand and product, and how to bring them together in a way that actually moves people.
Britta Mulderrig
Founder and CEO
Jasper